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"Eccentric yet wearable, between avant-garde and commerce"
is how SULU describes itself. It was founded in 1991 in the
German city of Bad Homburg. SULU, which is led by
Kerstin Bernecker (design) and Uwe Bernecker (finances
and marketing), stands for wearable individual fashion for
women who want to stand out, who are different – in a natural,
unaffected way.
SULU's styles are intentionally different from the mainstream.
They are different and casual, made for everyday life but
never ordinary! The silhouettes follow the body lines whilst
always remaining casual and relaxed.
In the PIA ANTONIA boutiques, SULU enjoys a loyal and
fashionable base of regular customers. |
